UNDERAGE FESTIVAL 2008

Underage Festival is a yearly event for 14 to 18 year olds that takes place
in Victoria Park, London.

We were asked to take the existing logo and develop a new graphic style for
this years festival. As the festival is so open to what it's audience wants
(the lineup and design of last years event were created by teenagers), we
decided to keep the kids involved and ask them to create logo's for their
favourite bands that would go on to form the graphic style for the festival.

We created a mini site for anyone aged between 14 and 18 to upload their logo
ideas, and then used as many of them as we could in the various press adverts
and posters leading up to the festival. Hopefully the result was a festival
that the kids felt like they owned. Visit website



Selection of the logo's created



One of many festival press adverts